Step 7 – Layout design (A3 design sheets)

Before I started the layout of my designs, I decided it would be a beneficial exercise to see how other designers have displayed similar products to the one I have created for the competition.

After searching on the Internet, I came across an instruction guide that was produced by Samsonite to explain how to make and use one of their products a “Baby Carrier”

image source: http://www.baby-travel.com/new08/SAM030_Rival_Baby_Carrier_Instructions.pdf

The guide was well laid out into sections and had a mixture of both images and text. The images used were simple, but visually interesting. I can tell from my past graphical experiences and knowledge gained during my course, that the images used in the baby carrier guide are in ‘vector format‘ and were created using Adobe’s illustrator software.

Having seen this example, I decided that I was going to use the same design style and layout sourced from the researched instruction guide. Before starting with my final layout designs I did a basic layout drawing to begin to see how it could potentially look, before going ahead with final design.

image source (basic layout – drawings): original drawing from sketchbook. 

When making the final designs I found it hard to keep the balance between it looking attractive to the eye and keeping it detailed enough to be understood. Because of my indecision and repeatedly changing the layout I lost time and gave myself additional stress that could have been otherwise avoided. I have learned from this experience and will try in the future to a get the final end vision and stick to it, unless advised to do otherwise by a client or from their feedback.

 

image source (me designing layout): original source created by myself

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